| Amber Pacific has molded a respectable sound. Truth In Sincerity succeeds in being very approachable,
not to slow and dreary that it wards off listeners, and not to hard that it attracts a different crowd- yet
manages to sound very familiar. In the past few years, I have contained a fairly sour outlook to mainstream rock,
and the pop radio-friendly music you hear flooding the media. There are countless "one hit wonder" bands, and
they excel at creating a single catchy single- and fading into obscurity. I am not necessarily saying that Amber
Pacific is doomed to follow this inevitable route, but they remain too safe and secure with their two, albeit
interesting but generic albums.
They are talented musicians, and should be labelled as such, but Amber Pacific's growth to their second album
remains rather concrete. Sure, songs like "Watching Over Me," and "Fall Back into My life" contain that rythmically
balanced and attractive sound witnessed in their previous efforts, it fails to push the boundary of music in any way.
Perhaps those expectations are entirely too high. Truth In Sincerity is short, it's sweet, and I would suspect it will
achieve, or has already achieved, the task which it was set out to do.
Here is to hoping Amber Pacific can devise a sound which is a little less rough around the edges, and return in the
not too distant future with the album which runs them to the mainstream thoroughly. As for now, I can not help but
think that Truth In Sincerity is just a stepping stone or an opening to Amber Pacific's true capabilities as a band.
~ Drew
June 29 2007 |
